The product launch will take place at a News Conference and live product demo on Monday, March 13 from 2:00 until 2:45 PM at Booth #1026-1028 from the SXSW Interactive Trade Show in the Austin Convention Center.
First, it is not a book. It is a collection of old blog posts. The paper is cheap. The pictures are poor. The layout is third rate. If you turned in the book as a class project you would be lucky to get a passing grade on presentation. The glossy cover is the only classy and professional production piece of the whole book.
This is the first in a monthly series by Charles Read. Charles will be reviewing business books, some newly published, some classics, and some obscure. His goal is to help you in running your business by giving you some insights and recommendations for readings that will make running your business a little easier. And who doesn't want that?! Enjoy!